Renaissance for LEADERS

Peak Performance Resources for Leaders by Leaders

glossary

Loss

1. Something or someone that has been lost. 2. Something that has withdrawn from a person without their consent. 3. The feeling of emptiness, sadness or loneliness at the absence of something or someone. 4. A losing by defeat or death. 5. The amount of money by which a company’s or person’s expenses exceeds their income or profit.

Loss Leader

A strategy where a product or service is sold at a price below cost, or given away for free to stimulate other sales of more profitable goods or services.

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