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If You Want To Increase Your Power And Effectiveness, Consider Adopting More Soft Power! This Article explains WHY and HOW.

The rise of Western Authoritarianism has given a lot of people virtual heart attacks. Over the past few decades, massive social change has been driven by changes in demographics combined with globalization.

The middle class has been decimated and less educated, economically marginalized, predominately middle-aged white men increasingly see their prospects for upwards economic mobility as limited. Free trade, immigration, and liberalization are seen as causes of their economic and social malaise.

Social services, universal healthcare, and higher taxes are seen as wasteful and economic inequality as unavoidable.

How does this apply to Asia, Latin America, the Middle East, and Africa? More importantly, how does this apply to our everyday leadership within small and large corporations?